North Star Games

Interview of Dominic Crapuchettes by Mike Petty

From Fair Play Games (www.fairplaygames.com)

Tell us a little bit about yourself first.

My background has a strange mix of diverse endeavors. I captained a rowdy Alaskan fishing boat during the summers to pay for an impractical liberal arts education where we read Homer, Plato, Newton, Tolstoy, Einstein, and other mind boggling intellectuals from the western tradition. During my free time, I played soccer, basketball, the piano, and any board game I could trick my friends into playing. I also followed the Magic international pro-circuit for several years, culminating in winning $15k in NY.
So you likely could have excelled in many different careers or businesses. Why have you decided to start a game company?

After graduation, I tried my hand at several jobs, but always dreamed about starting a game company. Designing games was something that I had enjoyed throughout my childhood. One of my early designs was actually banned from 8th grade when a group of 30+ students started playing during classes. It was called "Kabloogi". I became interested in economics while my girlfriend was in a public policy program and studied accounting and finance to help get into a good business school. When I received an entrepreneurship scholarship based upon my business plan, I decided to start my company while still in school. Although I am passionate about team sports for physical exercise, one of my favorite pastimes for intellectual exercise has always been playing board games with a group of great friends. I am particularly good at strategy and communication games but I also love word and knowledge based games. I am a very social person, so playing solitary games on my computer is not a viable option for very long. Part of what I want to do with my company, is promote board games as a viable mainstream form or entertainment here in the United States. It is one of the cheapest and most wholesome pastimes ever invented, which is perhaps why is has been around for thousands of years.
Let's say you were having some of your gaming friends over for game night. What sort of things would you bring to the table?

Gaming friends; Puerto Rico, Princes of Florence, and Easter Island (one of my heavy strategy games). Close friends; Settlers, Cluzzle, Guesstures, Werewolf, Cranium, Apples to Apples, Elfenland, and all sorts of card games.
Back to your own games, Cluzzle is your first release from North Star games. What can we expect from this new game company?

North Star Games plans to produce high quality games in every genre imaginable. We are currently working on social games that mainstream America would be comfortable playing. Once we have created a customer base that trusts our brand, we plan to slowly introduce strategy games of increasing complexity. Why are Americans so bad at strategy? It befuddles me. I have seen people not grasp the strategy in Trivial Pursuit. I did not even know it had strategy until I saw people playing it poorly!
What's Cluzzle?

A Cluzzle is simply a clay puzzle. Every player creates one of these clay puzzles at the beginning of the game. A good cluzzle is something that is almost recognizable, but can only be figured out after several Yes/No questions. Since the game rewards poor artistry, many hilarious situations arise during each game.
I know you've played a lot of Cluzzle over the last few years. I enjoyed the game a lot when we played it at Protospiel in 2002. It was good for many laughs and some seriously fun guessing. Do you have a favorite moment that comes to mind--maybe a particularly fun Cluzzle or hilarious guess?

My favorite Cluzzle moment is actually the entire evening when songwriter Alanis Morissette came over for a game night earlier this year. She created one of the game cards for the first print run, and strangely ended up drawing her own card. I was proud of my wit when I responded with "Isn't it ironic?"
How did you get Alanis Morissette to create a card for you, not to mention come over and play your game!

I'm as surprised as anyone that Alanis took the time to make a game card for Cluzzle. She actually knows my parents on a professional level, and my Dad contacted her soon after our business plan started incorporating getting celebrities to make game cards. Not only did she create a great game card, but she wrote a few paragraphs for our website explaining why she chose her subjects. When I went to California to visit my parents for Christmas, we decided to organize a game evening so Alanis could play Cluzzle. She came over around 7pm and we talked and played games till well after midnight (Cluzzle, Guesstures, and a variation of quick Scrabble).
Did she enjoy the game?

It seemed like she had a wonderful time playing Cluzzle. There was lots of laughter and afterwards, she asked for a copy of the game. As people were leaving, she suggested having more game evenings in the future. Then she proclaimed that the next game night would be at her place! I saw no reason to argue.
The first game I played that you designed was what became Easter Island. As you said, it's a pretty heavy strategy game. Now it seems you're focusing more on social or party games. Does this reflect your personal taste in gaming at this time?

There was a long period in my life when I only played deep strategy games. Looking back, it seems like I had something to prove, perhaps to my father who taught me chess and entered me into countless tournaments when I was four. Now I seem to enjoy strategy and social games equally.
I see at your site that you want to combine "fun and philanthropy". In what ways are you doing this?

North Star Games will give 10% of all on-line profits to charity. This means that anytime the owners take money out of the company, North Star Games will also give money to charity. I am excited about giving back to the community at the same time as I grow the company. Only time will show if we can pull it off without going belly-up!
What's been the hardest part of bringing your game from concept to final production?

The most difficult part was in giving up rules that I had spent hundreds of hours to create. Coming from the European tradition, it had seemed like Cluzzle could not get simpler. When I played the game with a group of business students, I realized several of the rules were confusing to non-gamers. Although I had to throw out one of my favorite mechanics, at least I'll be able to use it in a different game.
Was it hard to keep going during the many months the game was being developed?

I still go through sleepless periods (like last night) because I am worried about the path I am taking. My classmates are currently landing high paying jobs while I am faced with the prospect of over-working myself, losing my shirt, and having a resume that looks misdirected and weak. Of course, there are just as many times when I feel like I am on top of the world because I am doing exactly what I want to be doing with my life. What keeps me focused is a deep-rooted belief that bringing great games to the US will be more fulfilling for me than any other option. Not only do I believe in the quality of Cluzzle, but I trust we'll be able to continue bringing equally great games to market in the future. So yes, it can be very hard at time, but it is also very rewarding.
Now that the first print run is complete, what's been the most rewarding to you personally?

I am very proud of how professional the final product looks, but I am happiest while watching people have a great time playing the game. Another thing that makes me smile every time I see it, is a chair in our living room that we made out of hundreds of boxes of clay. We call it the "Cluzzle Throne". I'll try to get a picture of it on the website sometime this month. My roommates have been very supportive and lenient with me. At one point we had over 400 boxes in our living room as we tried to get our first batch of games collated!
I'm sure producing Cluzzle and running a new company is taking much of your time, but I wondered if you had any other game designs in the works.

I have completed about 7 designs over the past 15 years that are good enough for market. As a game designer, I am a perfectionist and have a hard time letting go of the creative process. North Star Games will choose designs (my designs or other submissions) that make the most business sense based on our product line. Then we will playtest the game hundreds of time with our target audience before releasing it to the public. I am a firm believer that great games must be tested for years before they have the polish we are seeking. Right now, we are looking at producing a game that is already in the public domain, mostly because it has gotten sufficient testing from countless gaming groups over the last 15 years.
Dominic, thanks for taking the time to do this interview with us. I hope you enjoy much success through your games and your new company.

Thanks Mike. This is the first interview I've ever had and it's been a great experience for me. It is good to slow down from my normal hectic pace and contemplate basic questions like, "Why am I starting a board game company?" It has helped reaffirm my commitment to the company. I truly appreciate how supportive you're being of my game and company. Thanks again.